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Using geo mapping techniques, an analysis of the branch networks
of the major banks was undertaken for the Campaign for Community
Banking Services (CCBS), funded by the member organizations represented
on the Campaign’s Steering Group. The data was segmented by
radial distances to the next nearest banking facility, a measure
increasingly being used by the banking industry to justify their
network decisions.
The analysis reveals 1087 urban and rural sole bank communities
remaining in Great Britain each of which could become bankless at
the whim of just one bank’s management, with no obligation
to consult locally. Over 800 communities in England and Wales, not
materially different in character from those remaining, have already
lost all local banking presence.
A further 545 communities have only 2 banks remaining and these
too are vulnerable when bank branch closure programmes resume after
the current pause; research has identified a ‘domino’
effect in bank closures at local market level and none of these
dual bank sites enjoy even the temporary non-closure protection
of the rural sole bank sites.
A total of over 1500 communities are at risk. Most vulnerable are
more than 300 last banks in small towns and villages currently protected
by pledges given in 2000 not to close “for the foreseeable
future”, but which are less than 5 miles from the next nearest
bank branch. These pledges are being eroded by, in some cases, significant
reductions in days/hours of opening and the introduction into the
Banking Code of a definition of “last bank” as “no
other bank branch within a 5 mile radius” which poses a new
threat to those not meeting the criterion.
Closure of a branch, or a reduction in opening hours, has the potential
not only to reduce banking convenience amongst users but to diminish
the sustainability of other services as people who go elsewhere
to bank, shop elsewhere too. The extent of these local monopolies,
and duopolies, has implications for the exercise of competitive
choice of banking provider amongst branch dependent individuals
and small businesses, including especially the elderly, immobile
and retailers.
The detailed analysis reveals significant differences between England
& Wales and Scotland, resulting from a more benevolent closure
policy of the Scottish banks historically (which may change following
the mergers recently with English banks), as well as the obvious
geographical differences. The numbers suggest that future closure
programmes will have more suburban content and here it is relevant
that loss of convenience and competitive choice should be measured
in time involved, rather than pure distance, in travelling to/from
alternative banking locations; such measures are used by government
agencies in assessing competition in other services. The research
recognizes this by using an academically assessed 1 mile radius
in urban areas to evidence convenience loss but more research on
travel time is needed.
The situation with regard to individual banks is broadly comparable
but communities with only an HSBC branch are more exposed as its
market share of small businesses especially is significantly lower
than its competitors and, after a pause of several years, it has
recommenced branch closures but without announcing a programme.
Rural Wales is particularly dependent on HSBC which has 60% of the
sole bank sites.
The analysis clearly shows that the issue of branch closures in
‘marginal’ communities is essentially one for the Big
4, and the Big 3 in Scotland, and yet they are inexplicably reluctant
to engage in serious consideration and trials of the shared banking
options, including the concept of a “brand neutral”,
outsourced vehicle to provide counter services in such locations,
advocated by independent consultants and academics as well as CCBS.
The widely discredited ‘shared banking’ pilot undertaken
by the Big 4 in 2002, even if successful, would have benefited less
than 50 sole bank communities i.e. those beyond the 5 mile radius
criterion.
The overall numbers are useful in confirming the scale of the remaining
problem. However, each case should be seen as individual and its
future related to the economic activity, population distribution
and the relative gravitational pull of the village, town, suburb
or inner city community concerned: regrettably the banks cannot
be relied upon to take all these factors, let alone social need,
into account. The identification of the vulnerable locations provides
a valuable resource for CCBS and others concerned about the continued
provision of suitable local access to banking providers, but also
illustrates the danger in a radial mileage based approach being
allowed to dominate branch closure policy; also the sensitivity
of the band chosen.
The situation is not static, the present network sizes are not sacrosanct
and more closures can be expected as the economic drivers responsible
have not diminished. Additionally, new communities will be created
under the government’s new housing plans, particularly in
the South East, which are unlikely to enjoy local banking provision
unless progress is made with regard to ‘shared banking’
in one or more of its formats in order to reduce/share costs and
maximise footfall to viable levels.
The results of this research provide strong support for the need
for a constructive and ongoing debate involving the banking industry,
consumer bodies and government before it is too late. This is not
currently happening.
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